Best Practices for Re-Engineering Business Processes: How To Successfully Automate… Now!

by Barb Pellow |July 16, 2015|No Comments

business process automation

The pressure to drive down costs and time-to-delivery has been a constant throughout much of our business lives. In an environment where international competitors have taken advantage of the opportunities afforded by new technologies and the global economy, this has become especially critical. These competitors have won market share by attacking cost and delivery issues, […]

Read More...

How to Get Rich Results from Direct Marketing by Mining Your Data for Hidden Gems

by Christine Alexander |June 9, 2015|No Comments

mining marketing data

Personalized communications add value and power to your marketing efforts by allowing you to form an emotional connection with your audience (and do it without creeping them out). With personalized and relevant communications, your audience will pay closer attention to your message. That’s why well-executed, personalized campaigns have been proven to deliver wondrous returns on […]

Read More...

It’s Not Magic: Why It Pays to Demystify Direct Mail Technological Capabilities

by Gary Hennerberg |June 4, 2015|No Comments

direct mail technology

In my consultant/creative services director role, I’ve observed that service bureau owners, managers and salespeople spend lots of time explaining how new direct mail technologies work – but rarely much time on the “why,” by which I mean the many benefits they bring.  So I frequently end up translating the advantages and opportunities offered by […]

Read More...

How New Mail Center Technology Will Make Your Job Easier

by Lynda Hansen |May 28, 2015|No Comments

smartphone filming

When the iPhone 6 hit the market last fall, Apple fanatics weren’t the only ones excited by its new capabilities. Filmmakers applauded the phone’s improved video camera, which shoots at a quality that is on-par with many of today’s high-end DSLRs, according to Apple executive Phil Shiller. For filmmakers, it’s now possible to shoot entire […]

Read More...

Why eCommerce Holds a Lot of Opportunity for Postal Organizations

by Stefan Berndt |November 25, 2014|No Comments

global ecommerce

The rising influence of eCommerce is forcing carriers to reconsider how they manage their shipping networks. Global online retail is growing at a rapid clip, and as emerging technology makes it easier for consumers to shop online or via mobile devices, the industry’s growth is unlikely to slow down any time soon. This is creating […]

Read More...

Online Retail in Focus: 5 Key Takeaways from Post-Expo 2014

by Eric Kempton |October 21, 2014|No Comments

Automated Postal Sorter Post-Expo 2014

Global online retail is the engine that is driving across-the-board change in the postal industry. That was the prevailing theme at last month’s Post-Expo 2014 in Stockholm, Sweden, where 2,000 attendees from 73 countries converged to discuss the trends that are impacting postal carriers. eCommerce is increasingly global and the sheer volume of goods being […]

Read More...