Posts Tagged ‘ customer lifetime value ’

Our Clients Success….26 Years and Counting!

by Lynda Hansen | February 4, 2014 | No Comments

L&D at Print13

If you were to ask me the one thing I love about my job with Pitney Bowes Document Messaging Technologies, there would be no hesitation in my response – it is working with our clients!   I consider myself fortunate to have had the opportunity over the last 25 years to work closely with our clients […]

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Whether a Historic Blizzard or Marketing Campaign, Timing and Relevance is Everything

by Patty Kustom | February 8, 2013 | No Comments

mailbox_snow.2

Batteries – check.  Firewood – check.  Charged computers, tablets and smart  phones  – check.  Gasoline in car – check. The 2013 Blizzard has the potential to be a historic storm that could bring two or more feet snow and strong winds to the Northeast.  Just how much snow and wind depends on the timing of the […]

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Why didn’t you call me? Hurricane Sandy separates the good insurance communicators from the bad.

by Candice Russell | November 2, 2012 | No Comments

why-didn't-you-call-me

While companies have no trouble with “business as usual” customer communications, those with superior customer databases, multi-channel and digital capabilities were able to shine in the eye of the storm. I live and work in Connecticut so I spent last weekend preparing for the onslaught of Hurricane Sandy. This included a trip to the grocery […]

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Healthcare provider processes more mailpieces in less time

by Candice Russell | July 6, 2012 | No Comments

Healthcare provider case study

I work for a technology provider, so I spend a lot of time sharing ideas on how companies can improve efficiency, add value, or otherwise transform their print and mail operations. I paint a picture of what the future could be like, and of course for my picture I have all of the newest tools […]

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Are you the perfect candidate for the Personal Connections ECHO Award?

by Candice Russell | June 28, 2012 | 2 Comments

PersonalConnectionsECHO Award Logo

Calling all marketing and communication pioneers. Pitney Bowes and the DMA are looking for leading edge organizations that are creating highly personalized, highly effective customer communications. With the new Personal Connections ECHO Award, we are seeking companies who are leveraging data to drive new customer acquisition and also to build stronger, long term customer relationships. […]

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Forrester’s Customer Experience Forum 2011: The Good, The Great, and The Question

by Michael Calderwood | June 28, 2011 | No Comments

With over 1200 attendees and a host of speakers and panelists representing some of the world’s most respected brands, The 2011 Forrester Customer Experience Forum was the place to be this past June 21st a…

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