Nicole Simon

European Specialist for Digital Craftsmanship, Content Marketing and Influencer Relations

Nicole Simon is an author, blogger, and consultant with a focus on digital craftsmanship and tactics based in Berlin. She is currently the Head of Community Management & Blogger Relations at the blog marketing company blogfoster. Nicole also runs the Berlin Startup Jobs Facebook group with over 25K members, and is a mentor for Google Launchpad, hub:raum (Deutsche Telekom) and Berlin Geekettes. Connect with Nicole on Twitter @nicolesimon

Articles by Nicole Simon

Omnichannel shopping helps customers shop without surprises

by Nicole Simon | April 5, 2016 | 1 Comment

Nicole Simon Blog2

In 2016, customers don’t care about the channels businesses want to sell to them on, however, they do have a few “wants” of their own: They want to start shopping in one channel and continue that experience when they switch to another channel – whether it’s something placed in a wish list or shopping cart, […]

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Using Social Media Effectively in a Connected World

by Nicole Simon | February 20, 2015 | 5 Comments

Photo courtesy of Thinkstock.

It’s the 21st century. The world is one click, one tweet, one Instagram image away—for you, your competition, new companies—for everyone. When people think social media, they often only think about tools and direct results. But what we call social media today is so much more than that. Social media has fundamentally changed how society communicates […]

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