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PB Software Digital Insights

For Banks, Digital Transformation is Key to a Better Customer Experience

by Gerhard Heide | January 18, 2017 | No Comments

Man in Coffee Shop on Tablet Computer

Every company shares a goal of, ultimately, wanting to better engage with customers and improve the overall customer experience. It doesn’t matter how big your organization is, or how famous your brand name may be; every business lives and dies by its ability to engage with customers. And, customers today are demanding digital engagement. For […]


Making Digital Communications Relevant in a Multiscreen World

by Engin Yilmaz | December 13, 2016 | No Comments


When you walk out the door in the morning, what do you always check to make sure you have with you? Odds are, the first three that leap to mind are your keys, wallet and phone. Think of the anxiety that would immediately grip so many of us if we took off for the day […]


For Omnichannel Success, Retailers Must Embrace Location Intelligence

by Linda Mitchell | December 9, 2016 | No Comments


Retail used to be a relatively straightforward industry. In the past, malls, town centers, and commercial districts would provide the primary point of contact between consumers and their preferred brands. Today, however, retail has become an omnichannel industry, allowing shoppers to interact with brands through any physical or digital channel that’s most convenient to them. […]


Improve Postal Optimization by Addressing Undeliverable Mail

by Kevin Ricks | December 6, 2016 | No Comments


Believe it or not, despite steady digital proliferation, mail is still the primary means of communication between businesses and their customers. As postage costs continue to rise, every mailing piece counts, so it is as important as ever to optimize your postage spend. Anything that goes wrong in the mailing process can have far-reaching consequences, […]


Leveraging Digital Archiving and Real-Time Retrieval for Superior Customer Engagement

by Ray Grant | November 29, 2016 | No Comments


In the old days, businesses and organizations would archive and retrieve documents largely for logistical reasons. For example, tax paperwork or financial disclosures would need to be brought out of storage in the event of an IRS audit. Or, documents explaining how your business was complying with certain industry or government regulations would have to […]


Digital Transformation 2.0: Planning for a Digital Economy

by Gerhard Heide | November 22, 2016 | No Comments


We’re onto 2.0 already? When did that happen? Well, it hasn’t happened yet – at least not completely. But the next phase of digital transformation is already underway whether you realize it or not. We have talked about Digital Transformation 1.0 at length, from its implications for call center customer engagement to omnichannel communications to […]