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How to Balance Online Retail and a Brick-and-Mortar Store

by Nellie Akalp | December 18, 2014 | No Comments

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If you run both a physical store and an ecommerce store, you probably know that each requires a vastly different operating and marketing plan. Focus too much of your attention on one, and the other suffers. Here we’ll look at ways you can balance the two and boost sales for both. Recognize the Differences Local […]

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[GUEST POST] My Journey with PB Smallbiz Mentor Marsha Collier

by Barbara Hannan | December 16, 2014 | No Comments

Second I Dos Business Mentorship

In September, two small business owners won a three-month mentorship with expert advisers Marsha Collier and Brian Moran, through a contest sponsored by Pitney Bowes Small Business. Julie Wiley, owner of Second I Do’s, a Wisconsin-based eCommerce bridal and gifts business, won the contest, and she was desperately in need of someone to help her navigate […]

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10 New Year’s Resolutions for Small Business Owners

by Nellie Akalp | December 15, 2014 | No Comments

New Year's Resolution

While you can make goals for your business any time, it’s simply more fun to make them at the start of a new year. You’ve got a clean slate of 12 months ahead of you, and ample opportunity to make this year better than ever. Need a nudge in the right direction? Try these New […]

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[WEBINAR] New Year, New Resolutions for Shippers in 2015

by Janet Granger | December 12, 2014 | No Comments

2015 New Year's Resolution shipping

The holiday season is quickly approaching, which means shippers likely have their eye on the prize – all those packages waiting to be shipped out. But, with a host of shipping changes on the horizon for the start of 2015, businesses need to ensure they’re looking past the holidays toward the New Year as well. […]

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5 Things That Will Delay Your Packages, Guaranteed (and What to Do Instead)

by Danna Crawford | December 9, 2014 | No Comments

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Keeping customers happy is an important part of being in business. It is essential that your products get delivered in a timely manner, especially if you have an online store. Here are five things that will certainly delay the arrival of packages, and tips to help avoid such situations. 1. Gray Ink / Low Pixels […]

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[WEBINAR] Save on Shipping in 2015 – One Teddy Bear at a Time

by Janet Granger | December 8, 2014 | No Comments

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Let’s imagine you run a toy store and you’re using UPS to ship a teddy bear from New York City to a customer in Chicago for the holidays. That teddy bear will cost you approximately $7.17 to ship today. Now imagine you’re a bit behind on your holiday orders and you send that same teddy […]

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5 Common Shipping Mistakes Most Small Businesses Make and How to Avoid Them

by Danna Crawford | December 4, 2014 | No Comments

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Planning out a shipping strategy can be an overlooked component of a small business plan. Simplification is key, along with staying organized. Here are five common mistakes to avoid: 1. Disorganized Shipping Centers This may seem like an unimportant task, but having a designated shipping area in the office, and keeping it organized can actually […]

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