Navin Sharma

Global Portfolio Director for Data Management Solutions

Navin Sharma is the Global Portfolio Director for Data Management Solutions at Pitney Bowes Software. He has over 15 years of experience in the areas of data management and location intelligence and has helped numerous Fortune 1000 companies and Government agencies design and implement their data management strategies from the ground-up. Navin has written several thought leadership articles published in Information Management and CxO magazines and is an active speaker in numerous industry events, including MIT's IQ Symposium and MDM conferences. His career spans product development, consulting, solution selling, product management and strategy, where in his current role he continues to drive innovation and product direction for the ever-expanding Pitney Bowes Spectrum™ Technology Platform portfolio of products and solutions.

Articles by Navin Sharma

The Early Bird Gets the Worm: Preparing Enterprises for Next-Generation MDM

by Navin Sharma | July 30, 2015 | No Comments

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It’s time to look at your master data management (MDM) solutions and prepare your business for the demands of managing customer information in today’s connected economy. If you were to type “da Vinci” into Google right now, the search engine’s Knowledge Graph (that box that appears to the right of your search results) would provide […]

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Why it’s Time to Refresh Your Data Management Strategy

by Navin Sharma | July 22, 2015 | No Comments

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Customers have come to expect – and demand – a superior customer experience at every touchpoint. As businesses are increasingly challenged to provide better customer service every day, and as the volume of customer data grows, there’s an even greater need for more advanced data integration and management systems to handle that data deluge. While […]

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New Year, New Customer Data: Managing Customer Info

by Navin Sharma | February 4, 2014 | No Comments

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Nowadays, most consumers have access to real-time information right at their fingertips. As a result, they expect businesses to understand their unique needs in the context of their current situation. In other words, consumers expect a business to make the right offers or provide the right level of service at the right time. Businesses that […]

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Enterprise Data Management and the Customer Experience

by Navin Sharma | January 16, 2014 | No Comments

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Corporate data can overwhelm even the most sophisticated organization as each new acquisition, IT system and customer initiative adds new levels of complexity. To be successful, organizations must find effective ways to deal with long-term issues such as ownership, disparate systems and overall data quality, while being opportunistic when it comes to improving customer relationships. […]

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Quality In, Quality Out: Recipe for Campaign Success

by Navin Sharma | June 20, 2013 | No Comments

Quality In Quality Out Blog 06202013

There are countless tips and sayings for what makes a recipe great, but one thing always holds true – quality ingredients will result in a quality dish. Much like a great meal, a successful campaign is built with quality products or, in the case of effective modeling and analysis for telecommunications companies, quality data. Telecommunications […]

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Leveraging Social Network Analysis to Reduce Churn in the Communications Sector

by Navin Sharma | March 25, 2013 | No Comments

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With huge amounts of customer data, telecom professionals are faced with the challenge of how to harness the great potential to be found within it. The key lies in social network analysis (SNA). While traditional analysis of consumer behavior focuses on the individual, SNA places special consideration on “customer network net worth” – that is […]

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Getting Business and IT on the Same Page

by Navin Sharma | October 23, 2009 | No Comments

The Business Intelligence blogosphere is abuzz with questions about how IT and BI personnel can become more effective in serving their internal customers.  In fact, a recent study by the Society for Information Management shows that even in today’s tough economic times “IT/Business Alignment” is right near the top of CIOs’ business concerns. In the […]

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