Big Data: Changing the Way Business is Done

by Clarence Hempfield |October 10, 2013|1 Comment

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With the volume of date increasing at a rapid pace, smart organizations are relying on reporting and analytics to efficiently achieve critical business objectives. In fact, a report from McKinsey & Co. stated the effective use of Big Data could drive $325 billion incremental annual GDP in retail and manufacturing by 2020 while cutting $285 billion […]


Fostering Smart Customer Experience through Social Media

by Ahmed Abukhater |September 30, 2013|No Comments

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Corporations and governments alike are in constant search of ways to better understand and engage their customers and citizens. Often employing the use of demographics and prior purchase behavior data, they aim to develop a realistic 360 degree view of their target audiences in order to base how promotions and services can best  reach them. […]


Is your business ready to implement Intelligent Mail® barcode on your customer correspondence?

by Kevin Ricks |September 18, 2013|No Comments


The United States Postal Service® (USPS) has announced that effective January 26, 2014, in order to qualify for automation discount pricing, all mail must be presented as Full-Service Intelligent Mail. This new requirement applies to: First-Class Mail postcards, letters, and flats Periodicals Standard Mail letters and flats Bound Printed Matter flats And, they are offering your […]


Uplift Analytics: The Crystal Ball of the Business World

by Barbara Bernard |June 25, 2013|No Comments

Uplift Analytics - The Crystal Ball of the Business World

We’ve all wished that we could look into the future from time to time. The ability to anticipate how people will act could solve a lot of problems; if only we were able to make that wish come true. Well, there’s good news! There’s a “crystal ball” in the business world that’s getting a lot […]


Four Steps to Managing Patient Care Transitions

by Deb Purcell |April 22, 2013|No Comments

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In today’s healthcare system, patients are treated by a wide range of care providers. Care management requires careful coordination between hospitals, primary care physicians, pharmacists, home health workers and insurers. In a single medical case, a patient’s data may be transferred from a general practitioner to a hospital, where it is then shared with a […]


Big Data: Business Value

by Barbara Bernard |February 27, 2013|No Comments

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Managing corporate data is a challenge for even the most technologically sophisticated organizations. As companies grow, the complexities associated with IT systems and customer data multiplies, so it is important to think ahead about your long-term data management strategies. The research and advisory firm Corporate Executive Board (CEB) surveyed 5,000 organizations and discovered that very […]


Pitney Bowes Software Among Three Most Significant Customer Analytics Solutions Providers, According to Forrester Wave

by Patrick Surry |February 6, 2013|No Comments

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We were happy to see that Pitney Bowes Software received high marks in the most recent Forrester Wave report for the Customer Analytics Solutions Market. The Forrester Wave report analyzed how the customer analytics market is evolving and identified Pitney Bowes Software as one of the three most significant software providers. Customer intelligence solutions have rapidly evolved, […]